ABOUT US
Smart Travel Through Serbia
Building the digital platform that connects travellers, destinations, and local communities — in one app.
Our Mission
Smart Serbia Travel is a smart tourism platform helping travellers explore Serbia beyond the usual guidebooks. We connect culture, food, nature, and people through modern digital tools — from AI itinerary planner to digital tourist passport.
The platform aligns with the EU Smart Tourism Initiative and sustainable tourism development goals. Every destination visited, every booking, and every Serbian product purchased contributes directly to the local economy — not intermediaries.
Smart Planning
AI itinerary planner tailored to your interests, budget, and available time.
Rich Cultural Heritage
26 destinations, monasteries, fortresses, archaeological sites — with on-site audio guides.
Serbian Shop
Authentic products direct from producers — rakija, pršuta, kilims, wines and tradition packaged.
Responsible Tourism
Eco Score for every choice, carbon tracker, recommendations for local operators.
Digital Passport
Collect stamps at destinations, earn rewards and share adventures.
Partner Ecosystem
Portal for hotels, guides and local operators to manage listings in one place.
EU Smart Tourism Alignment
The platform is designed in line with EU Smart Tourism guidelines — digitalization, accessibility, sustainability and cultural heritage are the four pillars around which every feature is built. We are applying for funding under the IPA III programme and EU4Business initiative.
Contact
For partnerships, media enquiries or integrations, reach us at:
steletomic@gmail.com